DirecTV Renames Satellites

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DirecTV Renames Satellites

DirecTV is renaming four of the five satellites in its existing constellation. All future satellites will be named "DirecTV" followed by their numerical identifier. The name change is intended to provide easier satellite identification and promote brand uniformity.

Three of the original DirecTV satellites have been known by their "DBS" (Direct Broadcast Satellite) designation. The original DirecTV satellites, DBS 1, DBS 2 and DBS 3, are being renamed DirecTV 1, DirecTV 2 and DirecTV 3. The Tempo 1 and Tempo 2 satellites, acquired by DirecTV as part of its PrimeStar transaction last year, are being renamed DirecTV 5 and DirecTV 6, respectively.

DirecTV 1-R, which was launched last year, will keep its name. DirecTV 5, scheduled to launch later this year, and DirecTV-4S, an advanced, high-power spot-beam spacecraft, scheduled for launch late in 2001, will keep their designations.

DirecTV, Inc. issued a statement reading, "The 'DBS' identifier is generic terminology in the industry and does not reflect the nature of ownership or clearly identify the DirecTV satellite fleet. With DirecTV-branded satellites, we will eliminate confusion over identity of the spacecraft and bring them into line with our effort to continually strengthen our brand name and competitive position.”

DirecTV currently is licensed for 46 high-power frequencies at three orbital slots, all of which provide full coverage to the continental United States: 101°W, 110°W and 119°W.

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August 14, 2000